Guest Blogging

Six Steps To Writing The Perfect Blog Post

Writing blog posts is an art. Almost everyone can write a blog post, and given the number of posts published each day, it can look like almost everyone does. To rise above the deluge, just-good-enough posts won’t cut it.

They have to be outstanding. Most people can write an essay, a letter, or even a book; but we value those who are masters of their chosen form.

Blogging is no exception: writers who have spent months and years honing their craft are lauded and those who sit down and dash off a few paragraphs without deliberate practice are admired by no-one but their friends.

perfect blog post

I’m far from being a master blogger, but in the years that I’ve been writing blog posts professionally, I’ve learned a thing or two from the masters and I’d like to share some of what I’ve learned with you.

Understand Your Intended Audience

This one seems like a no-brainer, but regularly generating interesting and engaging blog topics is far from straightforward. It takes planning and a well-developed understanding of the target audience, particularly if you intend to make a living from blogging or are blogging to support a business.

The reader is everything: find out what interests them, entertains them, and challenges them. There’s no easy trick for getting into the head of your reader — some writers will suggest you don’t even try — but unless you create content that engages readers’ attention, you’re writing a personal journal, not a blog as it has come to be defined.

Outline First

Some people can sit down and write a perfectly proportioned post with minimal preparation. Most writers can’t, even professional writers (and they quietly curse those who can). It might seem as if outlining is a waste of time, but in the end it will save time and result in a more coherent post.

Also Read:  How To Monitor The Power of Blogging: Tips For Beginners

Edit Remorselessly

Here’s the secret of good writing: it’s all in the editing. Many newbie bloggers look at the perfectly crafted posts of professional writers and commiserate with themselves because they can’t emulate the apparently effortless prose and wit. They think: this guy sits down, cracks his knuckles, and painlessly reels off reams of pellucid prose while everything I write looks like the ramblings of a grade-schooler. Understand this: a good writer agonizes over the placement and meaning of every word, sentence, and paragraph, polishing relentlessly until the result appears effortless.

Writing is not typing. I can type a mediocre 600-word blog article in 15 minutes, but then I’ll spend an hour or more editing until I’m happy to publish.

William Faulkner once said, “In writing, you must kill all your darlings.” Antoine de Saint Exupéry expressed a similar thought, “It seems that perfection is attained not when there is nothing more to add, but when there is nothing more to remove.”

Both are getting at the idea that to edit well, you must be prepared to remorselessly cut everything that doesn’t add to the message and aesthetics of a piece. That doesn’t mean you should adopt the “writing for three-year-olds” style favored by some writing “experts”, but you should ensure that every word you publish works hard to earn its place.

If you agonize over editing and “kill your darlings”, your writing will take on the effortless grace of a skilled craftsman.


It might seem that we already have this covered with editing, but proofreading and editing are not the same thing, and I want to make the distinction clear. Editing focuses on meaning, expression, and concision. Once you’ve got that licked you still need to carefully go over your prose to look for typos, grammatical errors, and spelling mistakes. It’s better to proofread last because the editing process will introduce errors. On many occasions, I’ve altered part of a sentence while editing and neglected to change the rest of the sentence to ensure that pronouns agree with its subjects.

Also Read:  6 Major Tips to Make Reading More Engaging Through Your Business Videos

If you proofread but don’t edit, your posts will be correct but uninspiring, insipid, and irritating to read. If you edit but don’t proofread, you’re likely to produce something worth reading, but attention will be constantly called to errors in the text rather than the ideas you want to communicate — you will look sloppy and careless. A quick skim to make sure that apostrophes are in the right place and that you haven’t muddled up “there” and “their” is not enough.

Add Rich Media

Images, data visualizations, and video will increase reader engagement and attract more attention to posts on social media. Some information is simply better suited to visual representation than to text. That doesn’t mean you should try to change all your blog posts into what passes for “infographics” these days, but it does mean you should take care to present information in the most suitable format and include attention-grabbing images.

Craft The Perfect Headline

Acres of text have been written about the art of crafting the perfect title or headline, so I’m not going to go into much detail about it here, but without a great headline, no-one will ever even click-through to see the body of your post.

There are as many ways to write powerful blog posts as there are great bloggers, and each will develop a workflow that best suits them, but these six tips will help any budding writer create posts that compete with the best.

108 total views, 1 views today

Sell Text Links & Earn Money

Buy and Sell Text Links
For More Tech Related Information, Visit us at Etech Spider. You can also Follow us on Twitter and Facebook.

Post Comment

Get Paid To Read Emails
How To Get Paid To Read Emails
Apps Testing Tools
How To Test Mobile Apps Using Online Testing Tools
resume writing tips
Impressive CVs Resume Writing Tips
Customer Engagement
5 Important Strategies for Customer Engagement
web design services for small business
Benefits of Hiring Professional Web Design Services
Logo Design Apps For Android
Top 5 Best Android Logo Maker Apps
Online security
How To Improve Online Security?
Top 5 Ways To Manage Dynamics AX Lifecycle with Team Foundation Server
Online Store Using Wordpress
How To Build An Online Store Using WordPress
List of 6 Anti-Spam Plugins for Your WordPress Security
Amazing WordPress Portfolio Plugins To Try Right Now
How To Improve WordPress Blog Speed
Social Media
Social Media in Focus as Marketing Strategy
Facebook Ads For Promotion
How To Use Facebook Ads For Boosting Your Best Contents
Make Your Company Successful Online With These Digital Strategies
Get More Search Traffic?
How To Use Knowledge Graph Technology To Get More Search Traffic?
Parental Control Software Kids
Why Parents Need Parental Control Software For Their Kid’s Smartphone
Customized EHR software
How To Fix EHR To Increase Its Usability?
Best antivirus software 2017
Top 10 Best Antivirus Software Review
WhatsApp Status
An Update is on the way for your WhatsApp Status
Android Word Games
Best 7 Word Games on Android
Best Streaming Music App For Android
Popular Streaming Music App For Android
7 Points To Remember When Launching Your App on Google Store
Download Facetime App And Connect Friends Easily
How To Use Ios10
How To Use iOS10 To Its True Potential: Tips And Tricks For Your iPhone 7
Game Development Engines For iOS
Internet of Things
IOT ‘Internet of Things’ Technological Boon for Upcoming Market
What Can We Expect With iPhone 7?
Smartron SRT, Sachin Ramesh Tendulkar Phone
Smartron SRT Phone Review, Specifications
Mobile Payments
Why Mobile Payments System is Best & Secure for Economical Growth
Xiaomi Mi6 Rumours
Xiaomi Mi6 Rumours, Xiaomi Mi6 Reviews & Full Specification
Smartphones To Buy in 2017
Best Budget Smartphones To Buy in 2017