Email marketing is growing at a rapid pace. A survey has showed that email marketing drives more than 23% of the website’s traffic.
Whilst social networks may be the hot place to boost your marketing efforts, there are various webmasters who choose to depend on creating a valuable email list.
Email marketing drive traffic and certainly build long-term and profitable users of a website.
Adding a subscription form is important to build a strong email list and you’ve few options to do so especially if your website is powered by WordPress.
Today, in this article, we are going to share the best WordPress plugins to help you grow your email list and boost your email conversion rates.
Bloom Email Opt-in Plugin
Bloom is one of the most popular email subscription plugins that is developed by Elegant Theme, highly-respected developers. Bloom offers you many resources and tools to build loyal and long-term subscribers. The plugin comes with a wide variety of advanced features that let you convert your visitors into subscribers. Automatic Pop-up and fly-in triggers enable you to integrate the extra level of functionality to engage your audience and get higher conversion rates. Bloom allows you to choose from 115 different pre-installed themes to provide best-looking subscription forms.
- Fully customizable design with plenty of colors, border styles and so much more
- Support 6 different opt-in types of forms – Optin lockers, below content, inline with content, widget area, fly-ins, and popups
- Comes with 16 email marketing integrations
- Provides well-designed and elegant opt-in forms
Pippity Customized Popups
Popups subscription forms can be really annoying. Therefore, they should be added with extra care and while keeping in mind the users’ needs. Pippity Customized Popups WordPress plugin enables you to do just that. They come with various configuration options required to ensure that popups are displayed in the most beneficial and unpretentious way. Pippity lets you create popups that convert. From highly professional look to personal looking form, Pippity gives you full control over the design of your form with 20 different amazing themes.
- Provides step by step setup wizard
- Comes with analytics to help you monitor your conversion rate
- A/B testing
- Easily customizable colors, fonts, and images
- Allows you to add bulleted lists
OptinMOnster is a big player in the email subscription plugin market that has been around for past many years. OptinMonster offers a wide variety features that fulfill your every email marketing need. It comes integrated with a range of subscription box that can be added at various places to collect email addresses of your users. OptinMonster is also packed with easy to use form builder that lets you build appealing and attractive Opt-in subscription forms.
- Offers 8 different optin forms including Canvas, mobile-only popup forms, in-line forms, after-post forms, sidebar forms, slide-ins, floating bars, and pop-up forms.
- 100% fully responsive and mobile-friendly
- Offers powerful exit-intent technology
- Comes integrated with all email marketing services
Hellobar WordPress plugin
Hellobar is a different type of email subscription WordPress plugin that adds a sticky bar across the top of your site with a message that spurs your visitors to sign up for your newsletter. Hellobar uses a different approach to help you collect a huge number of subscribers without annoying them. You can make it stand out by adding vibrant or eye-catching colors such as red, green or more.
- Comes integrated with social media platforms
- Comes packed in with all email marketing services
- Lets you track your results with Analytics
- Allows you to test and see which messages convert better with A/B testing
Sumome List Builder
Sumome List Builder is a free email subscription WordPress plugin that allows you to add beautiful popup subscription forms. The plugin comes with a variety of tools including image sharer, highlighter, a smart bar, discover Google Analytics, Scroll Box, heat maps, welcome mat, and share. Best of all, these integrated tools are also absolutely free of cost. The plugin is also equipped with different email service providers such as Campaign Monitor, Constant Contract, Aweber, and MailChimp.
- 100% mobile optimized
- Offers easy sharing on Twitter
- Allows custom email subscription popover timing
- Offer higher image engagement on social media
- Easy and free integration with any WordPress theme
LeadPages is a powerful premium email subscription WordPress plugin that is one feature-rich option to grow your email list. The plugin allows you to create thank you page, email subscription page, and beautiful landing page. The plugin is available in different packages starting with $17 per month.
- Help you create important pages in minutes
- 100% fully responsive design layout
- Gives full control over your subscription form
- Highly customizable
- Gives access to unlimited squeeze pages