Android Applications

7 Points To Remember When Launching Your App on Google Store

Before you decide on publishing your Android applications on Google and distribute them to the end users, it’s essential to test the readiness, reliability, and the ways through which your app can be launched.

This way, you’ll be ready for a successful worldwide launch of your app.

In this article, you’ll be able to gather information regarding some of the issues associated with the launch of your app.

The article summarizes all the relevant procedures needed to be executed before the app hits the stores. So, here’s the list of some significant procedures which shouldn’t be ignored, when you prepare to release your app on Google play.

#1. Understanding The Publishing Process

Before you finally decide on making your app a hit among its users, it’s beneficial if you spend some time gaining the information regarding the publishing process and become familiar how it works. For this, you need to prepare a document regarding their development process. They can take the help of a document called Publishing Workflow Documents, which brings forth how publishing works and one can get an APK ready before the release.

#2. Understand & Respect Policies / Agreements

It’s a good practice to understand and follow the Google Play policies and agreements before you accept and register your app. Google Play takes its policies seriously and any kind of violation can lead to suspension or termination of your app.

#3. Quality Test of Your Application

Make sure that your app fulfills the basic quality expectations, which is required for all Android apps. Your app should be compatible enough to support all the devices it is targeting. For quality testing, you can check your app’s level of quality in a simulation based environment or you can test the app’s quality against the standard criteria which is mandatory for all the apps.

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You can also ensure that your app is compatible with the devices it is intended to develop. For example, if you are targeting tablet devices, make sure it delivers a satisfactory performance on the device. Moreover, you should also ensure that your app exhibits the exact attributes of an ideal app with relevant messages, content, and features.

#4. Determine The Content Rating

Google Play asks developers to determine the content rating of their app. This way users can make out the level of maturity an application has. Developers can rate the maturity levels as per the following categories:

  • Everyone
  • Low Maturity
  • Medium Maturity
  • High Maturity

On the other hand, the Android users can set the maturity level as per their convenience to get clear browsing options. On the basis of the rating provided, Google Play then filters the setting, which guides the app distribution process to its final users. Although, you can change the content rating in the Developer Console, but no changes can be made in your app binary.

#5.Think Global Act Local

For an app to be a success, it’s good if the app is well-versed with the localities of the country or the region where it is about to get launched. Before you decide on releasing your app, it is essential to gather some useful information regarding the culture, values, beliefs, and languages spoken in the targeted region. Localizing you apps become extremely important in the countries where there is a huge market potential and English is not spoken frequently.

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If you are planning for an international launch, you can manage your apps in three dimensions based on country, locale, and region. Since, langauge forms the basis of localization and locale defines the differences in time, dates, and currencies, users will be in a position to control both the genres on their devices, which results in display of your app. Thus, you are acting global by launching your app globally, and acting local by successfully connecting yourself with your audiences.

#6. Confirm The Size of Your App

The size of an app determines its design and how it is going to be published on Google Play. Currently, the maximum size for an APK ready app on Google Play is 50 MB. But, if your app exceeds the size limit, you can make use of APK Expansion Files. This extension is hosted free by Google Play on its server and has the ability to handle the download on the devices. This way, you can distribute large apps conveniently and cost-effectively.

#7. Decide Whether Your App is Free or Paid

Google Play gives freedom to Android Developers to publish their apps as free or priced. Free apps can be downloaded by any of the user, as there is no cost associated with it. On the other hand, paid apps are only downloaded by the users who are willing to loose some cash on an app. However, it must be understood that not all countries support paid downloads. Additionally, for paid apps Google Play has provided certain payment options which can be made through Debit Cards or Direct Carrier Billing.

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Deciding on whether it’s free or paid is important because Google Play doesn’t allow any further alterations regarding this. Apps ones published free will remain free, however priced ones can be changed back to free.

By following these practices before launching of your app, you can build a h2 foundation for your app and make it ready for a successful launch in the world of Google Play.

Rick Brown is a veteran tech savvy content writer associated with a leading Android App Developing Company – Mobiers Ltd. You can opt to avail Top Android App Developers for hire with his best consultation.

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